FAQ: What is the Difference Between Item-Level Favorability and Group-Level Favorability?

  • Item-level favorability: if a survey item has a favorability rating of 80% across an entire organization, then 80% of all respondents rated that item with either a 5 or a 6.
  • Group-level favorability: if a team has an overall favorability of 75%, then we can assume that each employee, on average, responded with either a 5 or a 6 to 75% of the survey items.

The underlying calculations in both of those examples are technically the same: they include a combination of responses that are either ‘Agree’ or ‘Strongly Agree’ on our 6-point agreement rating scale. The first example focuses on a specific item across employees, so it's representative of the proportion of employees who responded favorably to that specific item. The second example focuses on a specific group of employees across items, so it's representative of the proportion of items that were responded to favorably by a specific group of employees.